Hi tech protection for sellers

Since its launch in August 2017, the Attorney Realtor Hub (ARH) has pushed the envelope with regards to the way properties are marketed and sold, in using the latest technology to help attorneys selling properties to work smart and not hard.

The traditional way of marketing properties can be expensive – time and moneywise – and using the right technology can save immensely on both, says Chris Fick, one of the founding members of  ARH and director of Chris Fick & Associates Inc.

Up to now, ARH has offered Virtual Realtor Tours – a means of viewing a home without having to visit the property, which offers security benefits as well as convenience for sellers. In addition, potential buyers can view many properties from the comfort of their home or office, and choose which one they are interested in before visiting the property, which saves time and travel costs.

Another tool ARH members have been using effectively is the My Bond Fitness process, whereby potential buyers can assess what they can afford and gauge what needs to be done to qualify for bonds before engaging with any banks. Through this service, buyers can get prequalified for their bonds, which strengthens the chance of having an offer on a property accepted. All they need do is go to https://arh.mybondfitness.co.za and an accurate bond indicator estimate will be available in less than 10 minutes, says Fick.

“The attorney realtor can then make arrangements with sellers and buyers to meet to view the property and take things further, and confirmation of the affordability of the interested buyer can be shared with sellers, to ease property negotiations.”

With security awareness a factor for most sellers, a new tool has been introduced, where buyers will be asked to upload photos of themselves and send these to the sales agent – if they haven’t already done so on their buyer profile. These photos are compared with the picture on the identity documents that already will be on the buyers’ profiles on the ARH system – and they will then know that the buyers are who they say they are and can be properly identified – for safety and security purposes.

The images can then be forwarded to the seller, to properly identify the interested buyers when they later visit the property for sale.

“This is possibly the future of property viewing, where initial engagement is done online and then only taken to a meeting once all the initial pre-viewing and prequalifying steps have been completed. With today’s busy lifestyles, many people want to work as efficiently as possible, and also want maximum security while doing so. These tools are invaluable in securing information on potential buyers as well as streamlining their purchase process,” says Fick.

Call Chris Fick on 082 491 0032 or email chris@chrisfick.co.za.